A PROFILE OF TODAY’S ACCOUNTING PROFESSIONAL: A COMPARATIVE STUDY OF TEACHING CONTENTS AND MARKET REQUIREMENTS

Authors

  • Marcos Antonio de Souza Universidade do Vale do Rio dos Sinos, São Leopoldo/RS
  • Caroline da Silva Vergilino Universidade do Vale do Rio dos Sinos, São Leopoldo/RS

DOI:

https://doi.org/10.13058/raep.2012.v13n1.102

Keywords:

accounting professional, labor market, accounting education

Abstract

This article aims to investigate the extent to which the teaching content offered by Higher Education Institutions (hei) of Rio Grande do Sul (rs) comply with the demands of the market for accounting professionals. This comprises exploratory research using a qualitative approach with quantitative aspects. Data was collected in the 2nd half of 2010 through a questionnaire sent to the coordinators of university Accounting degrees offered in rs, and from a selection of job advertisements published by headhunters in the Revista Exame magazine [for the period January 2008 to December 2009]. Analyzing the job vacancies revealed a demand for professionals with extensive knowledge, skills and an innovative approach. On the other hand, the results of the detailed analysis of the curricula provided by the course coordinators showed that they do not include some basic knowledge and various skills required by the market. Moreover, the results indicate that the greatest differences between education and the market focus on personal and non-technical skills.

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Author Biographies

Marcos Antonio de Souza, Universidade do Vale do Rio dos Sinos, São Leopoldo/RS

Doutor em Controladoria e Contabilidade pela FEA/USP. Áreas de interesse em pesquisa: Ensino e Pesquisa em Contabilidade; Gestão Custos e Controladoria

Caroline da Silva Vergilino, Universidade do Vale do Rio dos Sinos, São Leopoldo/RS

Bacharel em Contabilidade pela UNISINOS. Áreas de interesse em pesquisa: Ensino e Pesquisa em Contabilidade e Gestão de Custos

Published

2012-03-31

How to Cite

Souza, M. A. de, & Vergilino, C. da S. (2012). A PROFILE OF TODAY’S ACCOUNTING PROFESSIONAL: A COMPARATIVE STUDY OF TEACHING CONTENTS AND MARKET REQUIREMENTS. Administração: Ensino E Pesquisa, 13(1), 195–236. https://doi.org/10.13058/raep.2012.v13n1.102