INNOVATION TEACHING WITHIN THE BRAZILIAN ACADEMIC SCENARIO: CONTRIBUTIONS TO HIGHER EDUCATION COURSE ADMINISTRATORS

Authors

  • Raquel da Silva Pereira Universidade Municipal de São Caetano do Sul, São Caetano do Sul/SP
  • Ivaldo Donizeti Franco Centro Paula Souza, São Paulo/SP
  • Isabel Cristina dos Santos Universidade Municipal de São Caetano do Sul, São Caetano do Sul/SP
  • Almir Martins Vieira Universidade Metodista de São Paulo, São Paulo/SP

DOI:

https://doi.org/10.13058/raep.2015.v16n1.202

Keywords:

innovation, higher education, business administration majoring

Abstract

With the objective of contributing to innovative business management, this paper investigates how innovation is addressed in Bachelor of Business Administration courses. This work employs a qualitative approach supported by exploratory research and underlined by historical-document research with access to primary data sources in the databases of the Ministry of Education and Culture, Anísio Teixeira National Institute for Studies and Educational Research and the Brazilian Institute of Geography and Statistics. The Brazilian context of innovation was characterized based on the Guide Innovation Index. Data analysis identified the different stages of teaching innovation in existing Administration courses in the country, analyzed regionally. From the results, this paper points out that, although innovation is a marginally addressed topic overall, is most often discussed in Administration courses from Brazil’s South and Southeast regions, which account for the majority of the country’s industrial activity. This study concludes that the theme of innovation is poorly debated within Brazil’s Business Administration courses, indicating an opportunity to review the programmatic contents in line with governmental strategies to increase the rate of innovation in Brazilian companies.

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Author Biographies

Raquel da Silva Pereira, Universidade Municipal de São Caetano do Sul, São Caetano do Sul/SP

Doutora em Ciências Sociais pela PUC/SP.

Áreas de interesse em pesquisa: Desenvolvimento Sustentável, Gestão Ambiental e  Sustentabilidade.

Ivaldo Donizeti Franco, Centro Paula Souza, São Paulo/SP

Mestre em Administração pela USCS.

Áreas de interesse em pesquisa: Ensino Superior, Administração e Sistemas.

Isabel Cristina dos Santos, Universidade Municipal de São Caetano do Sul, São Caetano do Sul/SP

Doutora em Engenharia pela Escola Politécnica da USP.

Áreas de interesse em pesquisa: Gestão do Conhecimento, Inovação Tecnológica,  Desenvolvimento Regional e Competitividade Nacional

Almir Martins Vieira, Universidade Metodista de São Paulo, São Paulo/SP

Doutor em Educação pela UNESP.

Áreas de interesse em pesquisa: Ensino de Administração, cultura organizacional e trabalho.

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Published

2015-03-31

How to Cite

Pereira, R. da S., Franco, I. D., Santos, I. C. dos, & Vieira, A. M. (2015). INNOVATION TEACHING WITHIN THE BRAZILIAN ACADEMIC SCENARIO: CONTRIBUTIONS TO HIGHER EDUCATION COURSE ADMINISTRATORS. Administração: Ensino E Pesquisa, 16(1), 101–139. https://doi.org/10.13058/raep.2015.v16n1.202

Issue

Vol. 16 No. 1 (2015): Janeiro-Março

Section

Articles

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